PRESS RELEASES

ASI Announces New Instagram Service To Boost Distributors' Social Media Reach

ASI’s InstaBoost provides distributors with professional social media strategies

TREVOSE, PA – October 9, 2017 – The Advertising Specialty Institute® (ASI) today announced the availability of InstaBoost, an Instagram-managing service that helps distributors extend their social media reach and engage new and existing customers.

Over 15 million businesses use the online photo-sharing application and social network platform Instagram to tell their story, with 80% of Instagrammers following at least one business a day. To help distributors take full advantage of Instagram’s growing popularity, ASI’s new InstaBoost service will create an Instagram business profile that matches the distributor’s logo and brand.

In addition, ASI’s InstaBoost provides distributors with the following social media features:

  • Posts of industry-related images to attract customers to the distributor’s company, brand or story
  • Industry-related hashtags that help steer potential customers to business websites
  • “Follows” of other Instagram business users to get on their radar
  • Engagement with the Instagram community through “likes” of posted pics, increasing followers

“Millions of business owners around the world are increasingly using Instagram to gain more exposure for their company and attract more customers, making ASI’s new InstaBoost a must-have social media service for savvy distributors,” said Timothy M. Andrews, ASI’s president and chief executive officer.

InstaBoost is also a perfect companion to ASI’s Social Boost service, which helps distributors manage and grow their company Facebook pages, freeing up more time to run essential day-to-day business operations.

For more info on InstaBoost, visit www.asimarketingservices.com/instaboost or contact ASI’s Rick Mancini, director of marketing services, at 215-953-3832 and rmancini@asicentral.com. Distributors interested in learning more about Instagram can also receive a free user guide outlining best practices.

About ASI
The Advertising Specialty Institute (ASI®) serves a network of 23,500 suppliers, distributors and decorators in the $23 billion promotional products industry. ASI’s flagship product, the technology platform ESP®, manages the industry’s entire supply and marketing chain. ASI also produces award-winning digital and print content, live events and educational programs that enable companies in 62 countries to be more efficient, productive and profitable. ASI’s Counselor® magazine provides the most authoritative business content in the industry, and the ASI Certification Program features 500+ live and online education courses for over 40,000 professionals. The company, family owned and operated since 1962, is proud to have been consistently ranked among the “Best Places to Work” in Philadelphia and Bucks County, PA. For more info: www.asicentral.com.

Contact